About the Role
About the Role
We are seeking an ambitious and results-driven Digital Marketing & SEO Specialist to join our Business Development team. This role is crucial in driving brand growth, lead generation, and market expansion through data-driven digital marketing strategies. You will own and execute SEO, content marketing, PPC, and digital branding efforts to position EURTH TECHTRONICS as a leader in embedded systems, IoT, and electronics product development.
๐ This is more than a digital marketing roleโitโs a growth-driving position where your expertise will directly impact revenue, brand visibility, and strategic partnerships.
Requirements
Key Responsibilities
๐น Digital Marketing & Growth Strategy
โ Develop and implement high-impact digital marketing campaignsย to drive brand awareness and lead generation.
โ Optimize multi-channel marketing efforts (SEO, PPC, social media, email marketing) to boost customer engagement and conversion rates.
โ Track and analyze KPIs using tools like Google Analytics, SEMrush, Ahrefs, and HubSpotย to measure campaign success and optimize performance.
๐น SEO & Content Marketing
โ Lead SEO effortsย (technical, on-page, and off-page) to improve search engine rankings, website traffic, and organic reach.
โ Develop and execute a content strategyย (blogs, whitepapers, case studies, LinkedIn articles) aligned with industry trends, IoT, and embedded systems.
โ Conduct keyword research, competitor analysis, and backlink strategiesย to strengthen our digital footprint.
๐น Lead Generation & Business Development
โ Design and execute lead generation funnelsย to attract high-quality prospects and convert them into business opportunities.
โ Identify and nurture B2B partnerships and collaborationsย with key stakeholders in the electronics, embedded systems, and IoT domains.
โ Work closely with sales and product teamsย to align digital efforts with revenue growth.
๐น Social Media & Brand Positioning
โ Build and manage our presence across LinkedIn, Twitter, YouTube, and industry-specific platformsย to position EURTH TECHTRONICS as an innovator in embedded systems.
โ Drive community engagementย through thought leadership content, interactive discussions, and customer success stories.
๐น Emerging Technologies & Market Research
โ Stay ahead of digital trends, AI-driven marketing, and automation toolsย to optimize growth strategies.
โ Conduct market analysis and competitive benchmarkingย to identify new opportunities in IoT, automation, and embedded technology markets.
๐ Who Weโre Looking For
๐น Must-Have Skills & Experience
โ 2-5 yearsย of experience in digital marketing, SEO, and business growth strategies.
โ Strong expertise in Google Analytics, SEMrush, Ahrefs, Google Ads, and LinkedIn Marketing.
โ Proven track record in SEO optimization, content marketing, and lead generation.
โ Experience with B2B marketing strategies, ideally in IoT, embedded systems, or electronics domains.
โ Ability to drive digital campaigns that deliver measurable business impact.
โ Strong analytical mindset, strategic thinking, and problem-solving skills.
โ Excellent written and verbal communication skills.
๐น Bonus Skills (Good to Have, But Not Mandatory)
โ Knowledge of WordPress, HTML, and marketing automation tools.
โ Basic understanding of IoT, embedded systems, or electronics product design.
โ Experience with growth hacking and data-driven experimentation.
๐ฏ What Youโll Get
โ Ownership & Impact:ย Take charge of high-impact digital growth initiatives.
โ Work with Cutting-Edge Technology:ย Be part of an innovative electronics product development company.
โ Career Growth:ย Opportunities to expand into leadership roles in Business Development & Growth Strategy.
โ Competitive Salary & Benefits Packageย in a fast-growing, technology-driven company.
โ A Culture of Innovation:ย Join a team that thrives on creativity, collaboration, and pushing boundaries.
๐ข Ready to Elevate Your Career? Apply Now!
๐ง Send your resume to:ย jobs@eurthtech.comย or fill out the application form.
๐ Be part of a team thatโs shaping the future of embedded systems & IoT!
About the Company
About EURTH TECHTRONICS PVT LTD
EURTH TECHTRONICS PVT LTD is a cutting-edge Electronics Product Design and Engineering firm specializing in embedded systems, IoT solutions, and high-performance hardware development. We provide end-to-end product development servicesโfrom PCB design, firmware development, and system architecture to manufacturing and scalable deployment.
With deep expertise in embedded software, signal processing, AI-driven edge computing, RF communication, and ultra-low-power design, we build next-generation industrial automation, consumer electronics, and smart infrastructure solutions.
Our Core Capabilities
๐น Embedded Systems & Firmware Engineering โ Architecting robust, real-time embedded solutions with RTOS, Linux, and MCU/SoC-based firmware.
๐น IoT & Wireless Technologies โ Developing LoRa, BLE, Wi-Fi, UWB, and 5G-based connected solutions for industrial and smart city applications.
๐น Hardware & PCB Design โ High-performance PCB layout, signal integrity optimization, and design for manufacturing (DFM/DFA).
๐น Product Prototyping & Manufacturing โ Accelerating concept-to-market with rapid prototyping, design validation, and scalable production.
๐น AI & Edge Computing โ Implementing real-time AI/ML on embedded devices for predictive analytics, automation, and security.
๐น Security & Cryptography โ Integrating post-quantum cryptography, secure boot, and encrypted firmware updates.
Our Industry Impact
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IoT & Smart Devices โ Powering the next wave of connected solutions for industrial automation, logistics, and smart infrastructure.
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Medical & Wearable Tech โ Designing low-power biomedical devices with precision sensor fusion and embedded intelligence.
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Automotive & Industrial Automation โ Developing AI-enhanced control systems, predictive maintenance tools, and real-time monitoring solutions.
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Scalable Enterprise & B2B Solutions โ Delivering custom embedded hardware and software tailored to OEMs, manufacturers, and system integrators.
Our Vision
We are committed to advancing technology and innovation in embedded product design. With a focus on scalability, security, and efficiency, we empower businesses with intelligent, connected, and future-ready solutions.
We currently cater to B2B markets, offering customized embedded development services, with a roadmap to expand into direct-to-consumer (B2C) solutions.