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Tech Sales & Marketing Strategist – Electronics & IoT Services

Hyderabad, Telangana, India

Job Type

Full Time

Workspace

About the Role

About the Role
Are you a dynamic professional who thrives at the intersection of technology, storytelling, and strategy?
We're seeking a Tech Sales & Marketing Strategist to lead high-impact outreach for our cutting-edge electronics, embedded, and IoT product development services.

This is a hybrid techno-commercial role that blends strategic B2B marketing, solution-oriented sales thinking, and the technical understanding needed to communicate complex ideas simply and effectively.

You’ll drive campaigns, create powerful positioning, and work with cross-functional teams to generate leads and shape client conversations from awareness to conversion.

Requirements

Key Responsibilities


Strategic Tech Marketing


✔ Plan and execute marketing strategies aligned with business goals in embedded systems and electronics product engineering.

✔ Craft brand messaging that resonates with startups, OEMs, and R&D teams in sectors like IoT, defence, robotics, and medtech.

✔ Drive positioning and content narratives that explain complex technical offerings in a compelling, human-friendly way.

✔ Own the execution of brand campaigns across LinkedIn, niche forums, email newsletters, industry portals, etc.


Sales Enablement & GTM Planning


✔ Work with founders, sales, and engineering teams to build GTM (go-to-market) plans for new service offerings and capabilities.

✔ Create case studies, capability decks, whitepapers, and value proposition briefs tailored to verticals (e.g., EVs, smart cities, automation).

✔ Identify and maintain a map of competitors, clients, and trends to proactively shape offerings and messages.


Inbound & Outbound Campaigns


✔ Create lead-gen email sequences, landing pages, and inbound funnels (LinkedIn, Webinars, ProductHunt-style showcases).

✔ Use automation tools (HubSpot, Lemlist, Instantly.ai, etc.) for outreach while keeping human-like storytelling intact.

✔ Collaborate with inside sales and digital marketing team to A/B test messaging, creatives, and campaign strategies.


Analytics & Growth Strategy


✔ Define marketing KPIs: leads generated, conversion ratios, CTR, engagement, CAC.

✔ Track campaign performance and refine based on real-time insights.

✔ Analyze industry demand trends to identify high-growth opportunity zones.


Who We’re Looking For


Must-Have Skills & Experience


✔ 3–6 years of experience in tech marketing, solution selling, or product marketing, preferably in electronics/embedded domains.

✔ Strong grasp of embedded systems, IoT architecture, and product design lifecycles to craft value-driven content and messaging.

✔ Excellent writing, storytelling, and communication skills for crafting campaigns and presentations.

✔ Proficient with LinkedIn Marketing, Google Ads, email automation, CRM tools, and SEO basics.

✔ Creative mindset with a strategic approach to problem-solving and brand positioning.


Bonus Skills


➕ Experience in B2B SaaS/Tech Services Marketing.

➕ Knowledge of PCB/firmware/hardware design lifecycle.

➕ Exposure to technical storytelling, developer relations, or community building.

➕ Familiarity with tools like Canva, Notion, HubSpot, Zapier, Figma, Miro.


What You’ll Get


Lead Strategy, Not Just Execute – Influence GTM and storytelling at the leadership table.

Growth Path – Expand into Head of Marketing or Chief Growth Officer roles.

Work with Builders – Collaborate with product teams creating cutting-edge IoT and embedded solutions.

Global Exposure – Position our services across US, Europe, and India.

Flexible Culture – Hybrid-friendly, goal-driven work environment.

Competitive Salary + Performance Incentives.


How to Apply


📧 Send your resume to jobs@eurthtech.com

🌐 Apply online at https://www.eurthtech.com/jobs

About the Company

About EURTH TECHTRONICS PVT LTD
EURTH TECHTRONICS PVT LTD is a cutting-edge Electronics Product Design and Engineering firm specializing in embedded systems, IoT solutions, and high-performance hardware development. We provide end-to-end product development services—from PCB design, firmware development, and system architecture to manufacturing and scalable deployment.

With deep expertise in embedded software, signal processing, AI-driven edge computing, RF communication, and ultra-low-power design, we build next-generation industrial automation, consumer electronics, and smart infrastructure solutions.

Our Core Capabilities
🔹 Embedded Systems & Firmware Engineering – Architecting robust, real-time embedded solutions with RTOS, Linux, and MCU/SoC-based firmware.
🔹 IoT & Wireless Technologies – Developing LoRa, BLE, Wi-Fi, UWB, and 5G-based connected solutions for industrial and smart city applications.
🔹 Hardware & PCB Design – High-performance PCB layout, signal integrity optimization, and design for manufacturing (DFM/DFA).
🔹 Product Prototyping & Manufacturing – Accelerating concept-to-market with rapid prototyping, design validation, and scalable production.
🔹 AI & Edge Computing – Implementing real-time AI/ML on embedded devices for predictive analytics, automation, and security.
🔹 Security & Cryptography – Integrating post-quantum cryptography, secure boot, and encrypted firmware updates.

Our Industry Impact
✅ IoT & Smart Devices – Powering the next wave of connected solutions for industrial automation, logistics, and smart infrastructure.
✅ Medical & Wearable Tech – Designing low-power biomedical devices with precision sensor fusion and embedded intelligence.
✅ Automotive & Industrial Automation – Developing AI-enhanced control systems, predictive maintenance tools, and real-time monitoring solutions.
✅ Scalable Enterprise & B2B Solutions – Delivering custom embedded hardware and software tailored to OEMs, manufacturers, and system integrators.

Our Vision
We are committed to advancing technology and innovation in embedded product design. With a focus on scalability, security, and efficiency, we empower businesses with intelligent, connected, and future-ready solutions.

We currently cater to B2B markets, offering customized embedded development services, with a roadmap to expand into direct-to-consumer (B2C) solutions.

EurthTech delivers AI-powered embedded systems, IoT product engineering, and smart infrastructure solutions to transform cities, enterprises, and industries with innovation and precision.

Factory:

Plot No: 41,
ALEAP Industrial Estate, Suramapalli,
Vijayawada,

India - 521212.

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© 2025 by Eurth Techtronics Pvt Ltd.

 

Development Center:

3rd Floor, Plot No. 82,

Silpa Pioneer Layout, 

Gachibowli, Hyderabad 

Telangana, INDIA - 500032

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